What do you think about the use of pictures in communication?

What we do, how we feel and who we are depends on what we see. Before having words as a way of higher communication man has used symbols and signs for thousands of years. When they created text then image as a faster and more influential means of mass communication, they discovered how powerful these latest ways could attract attention to information.  Pscychologists have proved that human respond to image faster than language. Sequential manner of language takes more time than simultaneous image process. Between visuals and text our mind is genetically wired to the innate fondness of images. When we look at a landscape, we are easily get carried away in sense of well-being and contentment. A child looks and recognizes before he or she can speak. Seeing comes before words and before seeing does it come consciousness. So, for quick and clear communication picture makes first stronger effect than text; and the content of picture becomes right or wrong on the basis of each viewer’s judgment .

This way gives a faster reaction to viewer’s emotional stimuli. Then, this emotion together intuitive judgment results in decision. What the picture says and how it is designed will tell what should be judged to get dow to an action. Intuitive judgement is based on what we feel or perceive. The sensation comes first to the brain to influence a viewer’s response. Thus, a picture speaks louder than thousands of words first. Then, its design makes effect to viewer’s response to an appropriate judgment in themselves for decision.

 

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